{"id":3699,"date":"2018-08-25T08:33:53","date_gmt":"2018-08-25T08:33:53","guid":{"rendered":"http:\/\/www.aurorawinter.com\/?p=3699"},"modified":"2019-11-19T18:27:43","modified_gmt":"2019-11-19T18:27:43","slug":"having-trouble-raising-capital-or-getting-clients","status":"publish","type":"post","link":"https:\/\/www.aurorawinter.com\/wordP2\/3699\/having-trouble-raising-capital-or-getting-clients\/","title":{"rendered":"Having Trouble Raising Capital or Getting Clients?"},"content":{"rendered":"<h1><b>What to do when people don\u2019t \u201cget it\u201d<\/b><\/h1>\n<p>If people don\u2019t see, understand and embrace your vision, it is <strong>PAINFUL<\/strong>. There\u2019s the frustration of being misunderstood, of people not \u201cgetting it.\u201d<\/p>\n<p>If people don\u2019t see, understand and align with your vision, it is has <strong>REAL CONSEQUENCES<\/strong> for your business. You won\u2019t attract <strong>INVESTORS<\/strong> or <strong>CLIENTS<\/strong> or a five-star <strong>TEAM<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-3701\" src=\"https:\/\/www.aurorawinter.com\/wordP2\/wp-content\/uploads\/2018\/08\/Raising-Capital-Getting-Clients.jpg\" alt=\"Having Trouble Raising Capital or Getting Clients? What to do when people don\u2019t \u201cget it\u201d\" width=\"275\" height=\"183\" srcset=\"https:\/\/www.aurorawinter.com\/wordP2\/wp-content\/uploads\/2018\/08\/Raising-Capital-Getting-Clients.jpg 1200w, https:\/\/www.aurorawinter.com\/wordP2\/wp-content\/uploads\/2018\/08\/Raising-Capital-Getting-Clients-300x200.jpg 300w, https:\/\/www.aurorawinter.com\/wordP2\/wp-content\/uploads\/2018\/08\/Raising-Capital-Getting-Clients-768x512.jpg 768w, https:\/\/www.aurorawinter.com\/wordP2\/wp-content\/uploads\/2018\/08\/Raising-Capital-Getting-Clients-1024x683.jpg 1024w, https:\/\/www.aurorawinter.com\/wordP2\/wp-content\/uploads\/2018\/08\/Raising-Capital-Getting-Clients-1080x720.jpg 1080w\" sizes=\"auto, (max-width: 275px) 100vw, 275px\" \/>Worse yet, your brilliant business idea &#8212; or your new product or service ends up being STILLBORN. There\u2019s the PAIN of not living up to your full potential. Your vision for a meaningful, prosperous, secure future is slipping from your grasp.<\/p>\n<p><strong>Does any of that sound like you?<\/strong> If so, you\u2019re not alone. You\u2019re like many of my clients before they get the benefit of my support.<\/p>\n<p>According to Bloomberg, 80% of new businesses fail within the first 18 months. As a successful serial entrepreneur, that makes me really angry. I hate to see smart entrepreneurs struggle unnecessarily.<\/p>\n<p>The fact that most new businesses fail is the <strong>BAD NEWS<\/strong>. The good news is that there is a <strong>SOLUTION<\/strong>. Most entrepreneurs are missing a critical skill. But they can learn it.<\/p>\n<p>When entrepreneurs are facing the failure of their business, they are typically <strong>CONFRONTED<\/strong> that what worked before, <strong>DOESN\u2019T WORK ANY MORE.<\/strong><\/p>\n<p>There is the <strong>AGONY<\/strong> that all the work, time, and capital was <strong>NOT ENOUGH<\/strong>. There\u2019s <strong>FEAR ABOUT THE FUTURE<\/strong>. What will this mean to your income? Your retirement savings? Your spouse? Your kids? Your stress level? Your health? Will you be able to retire comfortably? Or will you be facing a dire future?<\/p>\n<p>There is the pain of not leaving the <strong>LEGACY<\/strong> that you know you could &#8212; to contribute to your family &#8212; to contribute to the <strong>WORLD<\/strong>.<\/p>\n<p>In my experience mentoring my clients, almost every business failure is a communication failure. The entrepreneur has failed to properly present the value and opportunity. <\/p>\n<p>The good news is that learning how to communicate effectively can turn things around quickly. In some cases, my clients have gone from despair to getting millions of dollars in a few months. While that may be extraordinary, we all know that ordinary presentations are <strong>DULL AND BORING<\/strong>.<\/p>\n<p>That\u2019s because most people just \u201cwing it\u201d. Even though that makes the difference between a \u201cyes\u201d and a \u201cno.\u201d<\/p>\n<p>In my experience, 95% of the results come from the 5% of the time that entrepreneurs are speaking, pitching or leading. But few people devote the time required to master communication skills. So they pay a steep price tag &#8212; they fail. Their businesses fail.<\/p>\n<p>When presentations are:<\/p>\n<ul>\n<li style=\"font-weight: 400;\">Uncertain<\/li>\n<li style=\"font-weight: 400;\">Rambling<\/li>\n<li style=\"font-weight: 400;\">Unclear<\/li>\n<li style=\"font-weight: 400;\">Ineffective<\/li>\n<li style=\"font-weight: 400;\">Weak<\/li>\n<\/ul>\n<p>Things can rapidly go into a downward spiral. Momentum is lost. Clients are lost. Opportunities are lost. The entrepreneur can easily lose confidence.<\/p>\n<p>On the other hand, when you have your own unique <strong>MILLION DOLLAR MESSAGE<\/strong> &#8212; like Bill Gates \u201ca computer on every desk\u201d or Steve Jobs \u201ca thousand songs in your pocket\u201d, it\u2019s <strong>HEAVEN<\/strong>.<\/p>\n<p>When people see, understand and embrace your vision, it creates an upward spiral of success. Things become easier and easier as you gain momentum. You become:<\/p>\n<ul>\n<li style=\"font-weight: 400;\">Confident<\/li>\n<li style=\"font-weight: 400;\">Clear<\/li>\n<li style=\"font-weight: 400;\">Concise<\/li>\n<li style=\"font-weight: 400;\">Effective<\/li>\n<li style=\"font-weight: 400;\">Magnetic<\/li>\n<li style=\"font-weight: 400;\">Powerful<\/li>\n<\/ul>\n<p>When people see, understand and embrace your vision, it has <strong>HUGE BENEFITS.<\/strong><\/p>\n<p>They are eager to jump on board in meaningful ways, including:<\/p>\n<ul>\n<li style=\"font-weight: 400;\">Investors<\/li>\n<li style=\"font-weight: 400;\">New clients<\/li>\n<li style=\"font-weight: 400;\">Top talent attracted to your team<\/li>\n<li style=\"font-weight: 400;\">Your new business &#8212; or your new product or service is embraced and <strong>GAINS CASH &amp; MOMENTUM<\/strong><\/li>\n<li style=\"font-weight: 400;\">Value of your company shoots up, increasing your <strong>WEALTH<\/strong> and <strong>NET WORTH<\/strong><\/li>\n<li style=\"font-weight: 400;\">Joy &amp; satisfaction of living up to your potential<\/li>\n<li style=\"font-weight: 400;\">Making a difference<\/li>\n<li style=\"font-weight: 400;\">Media coverage on TV, radio &amp; more<\/li>\n<li style=\"font-weight: 400;\">Other opportunities fall in your lap<\/li>\n<\/ul>\n<p>Instead of being anxious about the future, you are enthusiastic and <strong>CONFIDENT<\/strong>. You can take care of your family, your retirement, your kids\u2019 or grandkids college education. As stress evaporates, your health and vitality naturally improve. You have a bounce in your step, a twinkle in your eye, and a confidence that attracts others.<\/p>\n<p>You are secure knowing that you are creating a <strong>LEGACY<\/strong> to contribute to your family and the world. Life is sweet. Perhaps sweeter than it has ever been!<\/p>\n<p>Studies show that the right words can result in 27X income. I now devote my life to helping smart, ambitious entrepreneurs live up to their full potential by training them how to communicate powerfully and effectively. The results have been extraordinary, with clients raising millions of dollars, launching startups, and succeeding beyond their wildest dreams. Take a<a href=\"https:\/\/youtu.be\/onDGOsGJx-A\">\u00a0<\/a>look at what my clients have achieved with the right mentoring and training.<\/p>\n<h1><strong>Celebrating Our Clients\u2019 Successes<\/strong><\/h1>\n<p><strong>Watch here:<\/strong><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/onDGOsGJx-A?rel=0&amp;showinfo=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>If you\u2019re ready to take your business to the next level <a href=\"http:\/\/bookcall.biz\" target=\"_blank\" rel=\"noopener noreferrer\">schedule your business breakthrough session here<\/a> (business owners only).<\/p>\n<p>Devoted to your success!<\/p>\n<p>Aurora Winter, MBA, TV producer, author, trainer<br \/>\n<a href=\"http:\/\/www.aurorawinter.com\">www.AuroraWinter.com<\/a><\/p>\n ","protected":false},"excerpt":{"rendered":"<p>What to do when people don\u2019t \u201cget it\u201d If people don\u2019t see, understand and embrace your vision, it is PAINFUL. There\u2019s the frustration of being misunderstood, of people not \u201cgetting it.\u201d If people don\u2019t see, understand and align with your vision, it is has REAL CONSEQUENCES for your business. You won\u2019t attract INVESTORS or CLIENTS [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3701,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47],"tags":[],"class_list":["post-3699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-your-million-dollar-message"],"_links":{"self":[{"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/posts\/3699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/comments?post=3699"}],"version-history":[{"count":4,"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/posts\/3699\/revisions"}],"predecessor-version":[{"id":4968,"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/posts\/3699\/revisions\/4968"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/media\/3701"}],"wp:attachment":[{"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/media?parent=3699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/categories?post=3699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aurorawinter.com\/wordP2\/wp-json\/wp\/v2\/tags?post=3699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}